From day one, we have committed to harvesting 100% organic cotton. It makes a better life for the people who grow it, and it makes a better product for the people who use it. By using sustainable raw materials, we are able to guarantee a softer, more luxurious product. We make the bedding we want to use ourselves—safer, softer, longer-lasting—and we spare no detail in perfecting every layer.
Since our beginning, we have prioritized investing in our communities in formal and informal ways; In 2014, we differentiated ourselves in the industry with our commitment to Fair Trade USA, paying premiums that go directly to supporting our farmers and artisans. In 2020, we founded Helping From Home, an initiative that delivers the feeling of safety that home should provide. Our initiatives continue to grow and today, with the support of our employees and our customers, we work towards making 50,000 homes feel safer every year.
